Thursday, February 19, 2009

Graphic Design: Signage 101

This is NOT a post about a squirrel...
 It's about how GOOD STRONG GRAPHIC DESIGN can make a difference.

The sign is cute, but it's a little too tame. 
Look how close you have to get to read it.

 Certainly had these well-written words been more visible,
It might have saved both a certain squirrel and a certain someone some unnecessary angst.

For example, the sign below... done boldly in 62pt. Helvetica Neuland Condensed, 
ALL CAPS would have prevented someone from offering their nuts to this guy.

See what I mean?


12 comments:

pve design said...

Is that hanging in your kitchen somewhere?
I love it.

Pickle Horwitz said...

Does this "Fuquing" species originate from a particular area of the world? I have a few of them in my house. I'm thinking I should do the right thing and return them to their native habitat.

Love your gospel!

heidi said...

PH: This particular species originates in Fla, at a park near my parents house. I'm healing nicely, though the hubby keeps eyeing me for signs of big front teeth & bushy tail. Not sure how the varmint is doing after our fling ;-)

Elena said...

OMG. See, there should have been a sign for that chimp in CT. "don't give the chimp xanax-laced wine" Poor chimp.

I hope you're ok. xo

Giuseppe said...

The "F" word spelled with a "Q"?

Brilliant!

Michelle said...

AHAHAA, so brilliant!!!! I always complain about signage, all the time, my hubby gets sick of listening to me, but this really illustrates the point, doesn't it!!!

Kwana said...

Ha! yes, I see.

sugar said...

ATTENTION RAT LOVERS:

IF YOU FEED THE FUZZY-TAILED VERMIN,PLEASE SIGN THIS WAIVER ADMITTING YOUR DIM BULB STATE AND RELEASING US FROM THE MEDICAL DAMAGES YOU WILL INCUR.

Joyce said...

Funny... LOL... Hmmm... where was this sign when I posted about my squirrels? LOL... Enjoy xoxo

Anonymous said...

did i forget to mention that bullwinkle rang the bell yesterday and asked if rocky the squirrel was home?

Plasticman

Renovation Therapy said...

OMG!!

That sign should be the next "Keep Calm & Carry On".

Looking forward to you expanding on this story...

hmstrjam said...

love that squirrel though!